Wacoal Bras: Crafted With Science For The Perfect Fit

Wacoal Bras: Crafted With Science For The Perfect Fit

 

The Wacoal brand is a global leader in the luxury lingerie market. With its superior fit, quality, and exceptional craftsmanship, Wacoal offers a range of products designed to enhance the beauty of the female body. The brand’s presence in 70 countries worldwide makes it Japan’s top lingerie brand as well as one of the best bra brands in Malaysia, making women feel beautiful for over 70 years. The company was founded in the late 1940s by Koichi Tsukamoto—it started when he realized that no one was creating bras in Japan back then, so he created one by cutting a paper template and giving it to his wife as a gift. Since then, Wacoal has continued to refine and innovate its original designs, adding more features to enhance comfort and fashion. As a result, the company is regarded as a leader in the A - K cup size and 28 - 48 back size market due to its decades of research in bra science and design.

 

Wacoal Human Science Research 

 

Not all bras are created equal—that’s why at Wacoal, we believe every woman should have the opportunity to feel great about herself and her body. That’s precisely what we’ve been doing for over 50 years: working hard to provide women with the best-fitting bras that give comfort and support for any occasion.

Every year we perform an anthropometric measure of approximately 1000 women and girls between the ages of 4 and 69 so that we can understand how their bodies change as they age—and ensure our products are designed to accommodate them at every stage of life. At Wacoal, we make our products with comfort in mind—when you put them on, they fit right where they need to be. That’s why we established our Human Science Research and Development Center to help women to find the right fit. 

As the leading top lingerie brand, we are dedicated to creating bras that are comfortable, and we do that by paying attention to the details. We use thermographic measuring devices to test the internal temperature of the body by measuring heat retention and skin texture, which helps us understand how well our bras will fit and feel on your body. Even if your bra is made of high-quality materials, it won’t provide long-term comfort if it doesn’t move with you. That’s why we test our products in an environmental laboratory where temperature and humidity can be controlled. It allows us to examine comfort from various perspectives and develop products that anyone can wear our bras comfortably. In fact, before production, every product undergoes 150 tests and checks to ensure our product lives up to its promise of quality, comfort, and support

 

Wacoal’s Stand-Out Features 

 

1.  In Trend Designs

Wacoal has been in the business for decades, and we’ve learned a thing or two about what it takes to make a great bra for women of all shapes and sizes. Our research team has spent years studying breast movement and support, and we continue to innovate new ways to keep you looking and feeling your best. The bras we make are designed with comfort in mind, so you don’t have to sacrifice style for support. Our designs are timeless classics that will never go out of style.

2. The Brand That Fits All 

Wacoal is one of the few brands that offer comfortable and supportive plus-size bras, which is why we have grown across international markets to provide lingerie to women in sizes 30 - 44 AA - FF. While it’s true that many women are blessed with a smaller bust size, there are also many who need a little extra support. Our product line offers a variety of styles for different needs, including full-coverage bras, strapless bras, sports bras, and many more. These styles come in a range of colors and materials so that you can find the perfect fit for you—in fact, many people look to Wacoal when searching for a bra that provides the best fit for a large bust size. We understand that all women deserve comfort and support no matter what their cup size is. That’s why we offer a selection of sizes in our products so that everyone can find something they love!

3. Material 

Wacoal is known for its beautiful and high-quality lingerie. As a company, we take pride in the materials we use to make our products. We are committed to using only the softest, most breathable, and most comfortable fabrics on the market to create a product that feels like pure luxury on your skin. The lace used in our bras is specially chosen for its elasticity and durability, which means we can provide you with a longer-lasting product that won't lose its shape over time or experience any stretching or tearing due to wear and tear.

 

Whether you are shopping for yourself or wish to treat someone with a gift, Wacoal Bras can be your best choice. Wacoal is dedicated to bringing you the latest in women's lingerie while prioritizing your comfort. All the bras in our collection are designed to give you the support you need while still letting your individuality shine through. Explore our selection and discover a world of possibilities. Click here to shop now! 

© WACOAL MALAYSIA. ALL RIGHTS RESERVED